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Insurance Advisors’ Report Card 2018

This year’s Report Card revealed a growing divide between business models as managing general agencies received high praise from insurance advisors while those at dedicated agencies and the lone personal producing general agency were less enthusiastic.

August 7, 2018

Slideshow: Insurance advisors keen to recommend their agencies

Although the majority of insurance agencies received strong recommendations, there were a few that declined, in advisors’ eyes, this year

  • August 7, 2018 October 17, 2019
  • 10:30

Growing divide in advisors’ assessments

The ratings for the five MGAs in the survey were very strong, whereas those for the dedicated sales agencies and the sole PPGA were less favourable

  • July 27, 2018 October 31, 2019
  • 00:18

2018 Insurance Advisors’ Report Card main chart

How advisors rated their firms

  • July 27, 2018 October 31, 2019
  • 00:17

Advisors focused on core business

Although average AUM and productivity declined, advisors' attention to life insurance has increased

  • July 27, 2018 October 31, 2019
  • 00:16

Change in fortunes for three firms

Advisors with Hub Financial were much more pleased with their firm this year the same cannot be said for GWL or Sun Life

  • July 27, 2018 October 31, 2019
  • 00:15

Advisors are split on their back offices

One set of firms received lower ratings in the three back-office categories, but another set of firms were praised for their efforts

  • July 27, 2018 October 31, 2019
  • 00:14

Praise for firms’ marketing support

Advisors cited financial help and internal experts as key reasons why they rated their firm's support higher this year

  • July 27, 2018 October 31, 2019
  • 00:13

Training offerings meet expectations

Advisors at most of the insurance agencies in the Report Card gave passing grades for ongoing training initiatives

  • July 27, 2018 October 31, 2019
  • 00:12