Business team with thumbs up
45281722 - hands of happy business people with thumbs.

When insurance advisors are asked whether they would recommend their agencies to another advisor, their response is likely to be an overwhelming “yes.”

In fact, during the past 10 years, 92% or more of advisors surveyed for Investment Executive’s annual Insurance Advisors’ Report Card said they would make just such a recommendation. However, that  recommendation is perhaps a little less hearty today than it has been in previous years.

In addition, the overall average IE rating in the Report Card also has remained fairly stable during the past decade, within a range of 8.1 and 8.5. This could be part of the reason why advisors are willing to recommend their firm (Each insurance agency included in the Report Card — whether it’s a dedicated sales agency, a personal producing general agency [PPGA] or a managing general agency [MGA] — has an IE rating every year. This rating is the average of all categories for which a firm received a score on the main ratings table; the overall average IE rating is the average of every firm’s IE rating.)

This slideshow takes a closer look at some of the reasons why insurance advisors are so keen to recommend their insurance agencies, and why they’re hesitant to do so sometimes, compared with each insurance agency’s IE rating during the past decade.

IARC 2018: Advisors keen to recommend their agencies