Advisors praised their banks' reputation, strong communication efforts and extensive support services, but work remains to be done in other areas
How advisors rated their banks
Some banks were praised for their ongoing training efforts, while others still have work to do
The banks have put accusations of poor sales practices behind them, as advisors report having larger, more productive books
The support advisors need from their back offices is critical, but banks are failing to deliver in this important category
Banks have specialized support services, products and referral arrangements to help advisors take care of the wealthy
Advisors praised their firms' efforts at achieving strong, two-way communication - although some exceptions remain
The bad press that the banks received as a result of reports regarding unfair sales practices had little impact among clients
Banks deliver on their advertising campaigns, but more can be done in marketing support for advisors
At some banks, advisors resemble their brokerage or dealer counterparts; at others, they appear to be positioned much closer to traditional frontline retail bankers