Deepen connections with your best clients
Put your strategy in place by exploring the needs and preferences of the groups you want to attract
- By: Tessie Sanci
- August 20, 2014 October 30, 2019
- 10:00
Put your strategy in place by exploring the needs and preferences of the groups you want to attract
Listing the steps, allocating resources and periodic review keeps your plan on track
Start by developing a vision for your practice
Tim Banks, partner at Dentons LLP and an expert in privacy, data security and consumer protection law, delves into specific exceptions to CASL in part…
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Use real life scenarios that clients can relate to, and avoid scare tactics when selling CI insurance
Karen Cutler, VP and chief underwriter at Manulife Financial, discusses steps advisors can take to avoid disappointment when selling critical illness insurance. She addresses rated…
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Increased clarity would protect consumers
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Richard Heft and Jillian Bannister, co-founders of Ext. Marketing Inc. explain how rookie advisors can develop affordable (even free) marketing strategies. They spoke with Tessie…
Consent obtained through these networks has its limits
Tell your story and define your value proposition to promote yourself early in your career
How to remain compliant when networking and contacting referrals
Tim Banks, partner at the law firm of Dentons LLP and an expert in privacy, data security and consumer protection law, discusses what Canada’s anti…
Even if you have consent, your content must follow the rules
Defining your ideal client up front can help you determine where to focus your prospecting efforts
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In part seven of Ruta’s Rules, Jim Ruta, managing partner and chief sales officer, InforcePRO, poses seven questions you can use to assess your business…
Protect yourself by keeping records of permission you have received