Be patient and know when to ask for an introduction
April Rudin, founder of The Rudin Group, a consulting firm specializing in wealth management strategies and social media, explains why social media is a must for advisors and how to create a social media marketing plan. She spoke to Clare O’Hara, staff writer with Investment Executive, at the TMX Broadcast centre in Toronto.
Exchange wishes to avoid technical troubles when Twitter’s IPO debuts
As clients increasingly adopt mobile technology, they’re expecting insurers to do the same
Court rules there is not enough connection between Facebook and Québec
Traditional media still the primary information source for clients, suggests poll
Aggregating your social media sites and activities can boost client contact and save time
For those uninterested in digital networks like Facebook and Twitter, email can be adapted to reach a wide audience with relatively little effort
Firms that don’t allow the use of social media should have policies addressing their position
Get to the point and entice your audience to read more