The social media tool is popular with women
Infographics make concepts easy for clients to understand
Use pictures and video to tell your story
Fund companies need not report all social media postings
A good content strategy is key
Start by creating an attractive brand page
Make social media part of a long-term process
Firms now will have to tackle access from mobile devices
After years of caution, some major brokers are moving quickly to connect advisors with clients through social media
LinkedIn can help you provide valuable insights to your target market