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Avoid these common first-meeting mistakes

Three tips on asking for informal client feedback

Formal questionnaires can generate honest, authentic responses from your clients

Three common client-survey mistakes

Don’t let these blunders mar your client-feedback strategy

Three common client-survey mistakes

A written questionnaire should be the first step in an in-depth client-feedback program

Meet in person or use online surveys

Finding out what clients really think can enhance your relationships

Rather than taking offence, say “thanks” and address the issue

Finding out why your client is leaving can benefit your business

Responses from clients can help you identify unmet client needs

Questions should cover four main areas. Include a “comments” section