Worldsource Wealth Management Inc. today announced the appointment of Bob Morden to the position of executive vp, Worldsource Insurance Network Inc. (WIN), effective immediately.

Based in Vancouver, Morden is poised to make immediate and dynamic impact on WIN’s efforts to grow its business on a sustained and profitable basis.

“I am excited to have someone with Bob’s caliber join the WIN team”, said Bob Trowbridge, president and COO, WIN. “Bob is a well known individual in the Canadian insurance and investment industries. He has a proven track record of leading and inspiring successful sales teams, and adding value to financial intermediaries — independent advisors, brokers, dealers, IDA firms, MGA’s etc. His appointment will enhance our overall growth strategy, while staying true to Worldsource’s overall wealth management platform for independent advisors.”

Morden, a 29 year veteran of the financial service industry with a strong marketing background, brings a unique combination of senior leadership skills and experience from both the investment management and insurance business.

Most recently, Morden was associated with Manulife Financial as vp, independent advisors, Western Canada, where he led a team of professionals to oversee the distribution of insurance, investment and mutual fund products and services. Previously, as vp, regional sales manager, AIM Trimark Investments, he oversaw the growth of AIM Trimark’s operations in Western Canada.

Morden is a Certified Financial Planner (CFP), Chartered Life Underwriter (CLU) and Chartered Financial Consultant (CH.F.C.). He is also a graduate of Simon Fraser University with a Bachelor of Arts degree, majoring in Economics.

Worldsource Insurance Network Inc. is one of Canada’s leading Managing General Agencies, servicing more than 600 advisors across the country through 12 major insurance carriers.