How to talk to clients about RI
Five steps to encourage the conversation
- By: Leah Golob
- June 6, 2018 November 17, 2019
- 16:00
Five steps to encourage the conversation
The Financial Comfort Zone Study offers insight into the relationships among financial advice, financial well-being and overall life satisfaction in Canadian society
Jim Ruta explains how to create “revelation questions” for prospects that help them take advantage of the advice advisors offer
Begin discussing market downturns early in the relationship and revisit the topic frequently
Seek advice and try to settle the issue in person
Digital communication is efficient, but don’t give up on the personal touch
Attending the funeral of a client’s loved one can provide comfort
Comforting a client who has lost a loved one is an increasingly important skill for financial advisors
While email requests can slip through the cracks, a phone conversation can be more effective in generating introductions
Three tips on asking for informal client feedback
Formal questionnaires can generate honest, authentic responses from your clients
Go beyond the standard questions and try to learn your client’s attitude toward money
Tailor your pitch to the specific needs of the client and review your presentation beforehand
In the discovery process, you should demonstrate that you are making an effort to understand your client’s goals
Clients will have questions as a result of the new disclosure requirements. Be open and honest, and focus on their goals
Pre-written templates can help you deliver consistent, cohesive messages
Reach clients and prospects with this powerful educational tool
Advisors can expect to do a little more handholding in the face of unprecedented disasters, political upsets and stock market gyrations
These digital communication strategies can help draw more clients to your business in 2017
Clients want to hear from you more than you might think — and not only about their investments
Explain why some mutual funds, such as emerging markets, funds incur higher expenses than others
Don’t let these blunders mar your client-feedback strategy
A written questionnaire should be the first step in an in-depth client-feedback program
In order for a discussion to be useful, it must have a structure
A museum pass may be appreciated, but that simple scented candle just might do the trick