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  1. Dwarka Lakhan
    Set priorities and devise a plan
  2. Dwarka Lakhan
    Make sure what you are offering is relevant to your target audience
  3. Dwarka Lakhan
    Rules governing traditional forms of marketing and advertising apply to digital channels
  4. Dwarka Lakhan
    Welcoming people with disabilities allows you to reach a broader audience
  5. Dwarka Lakhan
    Several metrics can give you insight into the success of your efforts
  6. Dwarka Lakhan
    As a marketing tool, videos are effective, memorable and shareable
  7. Jim Ruta
    How your clients can benefit from permanent life insurance, and strategies for selling this type of coverage
  8. Dwarka Lakhan
    The marketing strategies that attracted your baby-boomer clients probably won’t work with millennials
  9. Dwarka Lakhan
    The strategy you choose must be in line with your business goals
  10. Tessie Sanci
    Various tools can help you save time and track your success as you implement your social media plan