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  1. Fiona Collie
    When your clients completely understand your services, your perceived value to them increases
  2. Dwarka Lakhan
    Disclosure has always been critical in building trust
  3. Tessie Sanci
    Three signs that they do — and what to do if they don’t
  4. Tessie Sanci
    Taking the lead in dealing with clients increases your credibility and client loyalty
  5. Tessie Sanci
    Timely contact is key to client retention — but how soon is “timely”?
  6. Tessie Sanci
    To avoid being “pushy,” focus on the client’s agenda, not yours
  7. Tessie Sanci
    Knowing your client and planning your presentation leads to deeper conversations
  8. Tessie Sanci
    Email and social media help you contact a large audience. Make sure your messages are unique to each recipient.
  9. Tessie Sanci
    Once you have developing trust with prospects, you can take steps to make them clients — and advocates of your services
  10. Tessie Sanci
    Engage your audience, capture information and demonstrate your skills