Advisors at two bank-owned investment dealers and two national independents say their firms have some work to do
The industry’s top performers are anything but this year, as average AUM and productivity among the top 20% of brokers is down year-over-year. However, the remaining 80% of brokers recorded a strong gain in average AUM and productivity (includes chart)
Many advisors surveyed for this year’s Brokerage Report Card say that they see much potential in using social media websites such as Facebook, Twitter and LinkedIn as prospecting tools, while others still prefer old-fashioned methods
Firms that offer marketing support that includes customized and creative strategies delivered by a group of experts are those that received the highest level of praise from their advisors
Although some firms provide standout service in products and support for high net-worth clients, the laggards are starting to catch up (includes chart)
A higher overall average rating in the “firm’s total compensation” category, as well as much higher scores for four firms, indicate that things are definitely getting better in the way advisors are paid (includes chart)