Firms in the brokerage channel were rated highest in most Report Card categories, but advisors still cited ways to improve
With the vast majority of advisors focused on planning, firms must continue investing in that area
How branch-based financial advisors and planners rated their firms’ performance
Most of the firms assessed in the 2023 Report Card faced criticism for how they managed advisor feedback
There's higher demand for advisor coaching and consulting that can't be ignored
Compensation is often not the main reason that an advisor will switch firms
How branch-based financial advisors rated their firms’ performance
Responsiveness to feedback is important to advisors, but communication gaps remain
The lowest-rated bank was critiqued on compensation and technology, but it wasn't the only one
The Report Card’s top-rated and improving firms are focused on adaptability and advisors’ priorities