AXA Assistance Canada is launching a roadside assistance program that allows customer to choose which services they will use.

The company currently provides roadside assistance to over 200,000 vehicles across Canada.

The new Vengo program allows the customer to choose the number of annual roadside services, allocated towing distance, as well as geographical coverage. The customer can also choose the option of covering only the vehicle (no matter who is driving), or the person (no matter what vehicle is being driven).

According to Vengo project manager Sylvain Gaullier, “This product is the first roadside assistance program that adapts to any customer allowing them to choose and pay for only the services they need. Vengo is also an attractive product because subscriptions start at $44.95 per year.”

A dedicated Web site, Vengo.ca, allows customers to purchase and customize their tailor-made subscription in a simple and secure environment, as well as allowing customers to request assistance services online.

Vengo also includes legal assistance services providing customers with legal information, as well as a service named Vengo Privileges helping customers locate restaurants or sending flowers across the world.

AXA Assistance Canada, part of the AXA Assistance group is based in Montreal since 1999. Currently they offer roadside, medical, and legal assistance services across the country.