(December 13 – 16:20 ET) -With many investors licking their wounds from the Toronto Stock Exchange’s recent roller coaster ride, StockHouse Media Corp. is hitting Toronto’s Bay St. this week to give investors, advisors and traders something to squeeze next time the markets squeeze their portfolios.

Throughout the city’s financial district, StockHouse will be handing out thousands of tiny red “Stress Bulls” to people on their way to work or while they’re on their lunch breaks.

“The Stress Bulls are similar to traditional, squeezable stress balls you put on your desk or beside your computer but in the shape of bulls,” explains StockHouse’s Jennifer Fleming. “The timing couldn’t be better for this. With the TSE off almost 20% from its highs this year and down over 200 points just yesterday, I’m confident there are quite a few stressed investors out there!”

The Stress Bulls are also available in bulk to corporations and brokerage firms who wish to make charitable donations in return for their own herd of bulls for their staff. This initiative is in tandem with StockHouse’s own internal charity drive.

StockHouse owns and operates an investment news Web site.
-IE Staff