(April 12 – 14:45 ET) – IncentiveCity.com as engaged the services of Yorkton Securities Inc. to be its exclusive agent on a private placement.

“This financing program will allow us to accelerate our aggressive business plan to establish IncentiveCity.com as the leading business-to-business portal within the premium and incentive industry,” says Blair Calder, President and CEO of IncentiveCity.com. “Yorkton Securities will help us to reach the next level in this growing marketplace.”

“IncentiveCity.com is a business we are keenly interested in financing because we believe it has the benefit of first-mover advantage in this marketplace,” says Mark McQueen, Vice President, Knowledge Industries Group for Yorkton Securities. “We are excited about the opportunity to build a North American solution for the promotion and incentive industry.”

IncentiveCity.com says it intends to use the net proceeds of the private placement to enhance its corporate infrastructure including strategic placement of senior management and the further development of both supplier and marketing networks in North America. Funds will also be directed to ongoing refinement and development of the technology in order to keep up with the rapid developments across the Internet.
-IE Staff