BetaPro Management Inc. has launched a new family of new mutual funds, designed especially for sophisticated investors.

The family of ten 10 Horizons BetaPro Funds gives investors the power to profit or protect from the rise or fall in equity markets, interest rates, the U.S. dollar or crude oil. The family comprises of five long funds — the Bull Plus Funds — and five short funds — the Bear Plus Funds.

The Bull Plus Funds include S&P/TSX 6 Bull Plus Fund, NASDAQ-100 Bull Plus Fund, Canadian Bond Bull Plus Fund, U.S. Dollar Bull Plus Fund, and Crude Oil Bull Plus Fund.

The Bear Plus Funds include S&P/TSX 60 Bear Plus Fund, NASDAQ-100 Bear Plus Fund, Canadian Bond Bear Plus Fund, U.S. Dollar Bear Plus Fund, and Crude Oil Bear Plus Fund.

All of the funds offer daily liquidity, are RSP-eligible and can be purchased in Canadian or U.S. dollars. Unlike traditional mutual funds, they can be actively traded and are designed to provide daily investment results (net of fees and commissions) that correspond to a multiple or inverse multiple of the daily performance of a particular index, security, currency or commodity.

The funds are to be distributed through brokers and financial advisors across the country (with the exception of Quebec and Newfoundland and Labrador).

The funds are managed by BetaPro Management Inc., a Toronto-based financial services company.

Winnipeg-based Jovian Capital Corp. holds a 25% equity interest in BetaPro.

Jove Investment Management Inc., a subsidiary of Jovian, is the investment manager to the Horizons BetaPro Funds, and Maryland-based ProFund Advisors LLC is the portfolio manager to the Horizons BetaPro Funds.

ProFunds is one of the pioneers of alternative index mutual fund products and currently manages over $8 billion in assets.