Summer means casual get-togethers — but don’t be too casual
Seniors have special challenges that call for care and vigilance on your part
Create a plan to inform clients of your value
Clients should see you as a well-connected source of information and experts
Centres of influence provide “warm leads”
Six tips to look professional when you invite clients out on the links
You should focus on the audience and its concerns as well as follow-up with prospects who were interested in the material you presented
Making a presentation about an area that is near and dear to you presents you as an expert to potential clients
Short videos can give prospective clients more information about who you are as well as testimonials from existing clients
Coming across as a professional can help you set a positive tone with prospective clients