Spectrum Investments has awarded a contract to optimize it’s primary Web distribution channels to Communicopia Inc. of Toronto.

Spectrum has selected Communicopia — a long-standing technology partner — to perform a strategic re-assessment and whole scale re-build of its Web properties, which include public, financial advisor and administrative components.

The new sites will help Spectrum achieve its core objectives using the Web while providing enhanced value, usability and functionality for financial advisors and investors across Canada.

“Our relationship with Communicopia has been exceptional in the past, and we look forward to leveraging the skills of a team with proven successes to help us enhance our on-line presence,” said Christine Lasky, vice president of Marketing, Spectrum Investments.

The project engages Communicopia for $1 million in Web development work over the next four months. Development is slated to begin immediately.