A new research product aims to make it easier to find impartial research on small- and mid-cap Canadian companies.

The Equicom Group Inc., a Toronto-based financial communications firm wholly owned by TMX Group, announced the launch of its Investor Scorecard on Wednesday.

The scorecard is designed to provide public companies, particularly those without analyst coverage, with the impartial detailed research their investors are seeking.

Produced by Financial Science and Art Ltd. (FSA) of Toronto, and employing proprietary statistical analysis, the scorecard presents an objective view of a subject company’s investment potential compared to its peers and the larger market.

Each Investor Scorecard will be distributed to Equicom’s proprietary investor network and published on TMXmoney.com.

The scorecard rates the performance of a public company using an algorithmically-driven five-star system based on issuer data in up to six categories, including, valuation, insider ownership and stock market performance. In addition to the ratings, the scorecard contains a corporate summary, review of operations, market overview, growth strategy and recent highlights. This information is intended to help investors of all kinds to make better informed decisions about the investment potential of the company.

“The Investor Scorecard fills a significant void for Canadian issuers, providing small- and mid-cap companies that don’t have sell-side research coverage with impartial, fact-based analysis that is widely distributed to the investment community,” says Dave Mason, president, Equicom.

“There are more than 2,500 companies in the Canadian markets without research coverage and we believe the Investor Scorecard will provide valuable information to enable investors of all kinds to make better informed decisions about the investment potential of these companies,” says Matt Kacur, president, FSA.

IE