Market Turbulence Puts Active Management in the Spotlight

• In this article, we take a more nuanced view of the active versus passive debate,
  considering each approach in the context of different market cycles.
• Understanding these dynamics is particularly relevant today given that financial
  markets may be at an inflection point. Such an environment augurs well for
  active managers.
• Capital allocation is increasingly being driven by company fundamentals, rather
  than by macro factors, which have historically provided heightened opportunities
  for quality stock pickers.

The active versus passive debate has raged for decades, with proponents on each side equally convinced that their approach is superior. Certainly, as highlighted in Figure 1, over the past 10 years, active U.S. large‑cap strategies have generally struggled to keep pace with the returns generated by passive benchmarks. Yet, for most of the preceding decade, active strategies consistently outperformed their passive counterparts, so which is better?

Unsurprisingly, there are data studies to support both active and passive management as the superior approach. And while questions about like‑for‑like comparisons cloud the analysis, often the answer depends on the period being covered. With this in mind, it is worth looking beyond the headline question of which approach is better and focusing instead on the more practical question of which has performed best during different market cycles?

A Potential Market Inflection Point?

Understanding these dynamics is particularly relevant today given that financial markets may be at an inflection point. After a decade‑long “Goldilocks” period of slow but steady growth, low inflation, low interest rates, and low market volatility—an environment generally supportive of a wider balance of sectors—we now face a new and uncertain stage, something already being reflected in the higher market volatility and more differentiated sector returns seen over the past year. This is where history can provide some guidance in the form of clearly observable performance trends during previous economic cycles and in varying market conditions.

Figure 1 shows that, during the 30+ years spanning 1990 through 2021, there have been four clear and distinct U.S. market cycles.¹ It further reveals that passive strategies have generally outperformed their active counterparts during two of these market cycles: between 1995 and 1999 and, most recently, between 2010 and 2021. Significantly, both of these periods were characterized by economic expansion and strong bull markets, with U.S. stocks rising broadly on the back of upbeat sentiment/macro factors. This, in turn, saw stock correlations rise and the dispersion of returns between individual companies fall to low levels. This kind of “rising tide lifts all boats” scenario offers active managers fewer opportunities to differentiate between individual winners and losers and therefore add value.

Meanwhile, active strategies also outperformed during two of the market cycles: between 1990 and 1994 and from 2000 to 2009. Notably, both periods are associated with economic recession in the U.S., resulting in a more uncertain and volatile market environment. Amid the weaker macro environment, investors reverted to focusing more closely on company specifics, leading to a widening dispersion between stock returns as the good was sorted from the bad. Accordingly, more differentiated performance between companies, based on fundamental strengths, can provide more opportunities for active managers to selectively add value.

Company Specifics Driving Capital Allocation

This historical analysis is important as we believe that we have once again entered a more uncertain and volatile period. The latest data suggest that the U.S. economy is in technical recession (following two consecutive quarters of declining gross domestic product), inflation is at 40‑year highs, interest rates are rising sharply, and market volatility has notably increased. While it is impossible to know how long this stage will last, this represents an ideal stock‑picking environment for quality active managers—as has been the case in the past. Indeed, for the first time since the immediate aftermath of the global financial crisis in 2009, it appears that capital allocation in the U.S. is being driven predominantly by company‑specific fundamentals rather than by the macroeconomic factors that have prevailed over much of the past decade.

Recent analysis appears to confirm this, as U.S. stock correlations have continued to fall since early 2021, increasing the breadth of idiosyncratic investment opportunities. These market dynamics underscore the importance of finding companies with competitive advantages and defined moats and the ability to pass higher prices on to end consumers. Only an active approach allows this selectivity within the current uncertain market backdrop, heightening the potential for active strategies to generate excess returns over passive strategies.

Favorable Dynamics for Active Management

We believe that the challenging market environment currently marks an inflection point as financial markets transition to a new paradigm. However, this is an environment that augurs well for active managers. High inflation, rising interest rates, stimulus withdrawal, weaker growth—for many, this backdrop is new and unfamiliar territory. Understandably, this is creating uncertainty, which is being directly reflected in increased market volatility. However, while there are numerous headwinds to negotiate ahead, we believe that the current market will continue to present favorable dynamics for active management. This kind of landscape has historically provided rich opportunities for skilled active investors as company‑specific factors should reassert themselves—and getting investment decisions right matters more.

¹ Cycle defined as exhibiting four stages; accumulation, mark-up, distribution, mark down. New cycle commences with the accumulation phase, immediately after the market has reached the bottom, and finishes at the end of the mark down phase, when asset prices are in decline.

Additional Disclosures
© 2021 Goldman Sachs. No part of this material may be (i) copied, photocopied or duplicated in any form by any means or (ii) redistributed without the prior written consent of The Goldman Sachs Group,  Inc.

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