Damage control

Part one of this three-part series on rehabilitating your online image outlines the importance of monitoring your virtual reputation. Part two, on Thursday, highlights strategies for mitigating the damage when your reputation has been tainted, and part three, on Friday, explores ways of cultivating a positive reputation. Learn more about image rehabilitation in a video featuring Matt Earle, president of Reputation.ca.

December 1, 2015

Damage control: Online reputation management

Matt Earle, president of Reputation.ca in Toronto, explains why online reputation management is critical, and outlines the steps you need to take to manage your reputation online.

  • December 1, 2015 January 23, 2018
  • 10:31

Make a name for yourself in the virtual world

Cultivate a strong online reputation by building profiles on platforms that will attract the attention of Google and encourage clients to leave positive reviews

  • November 27, 2015 December 19, 2017
  • 10:30

How to handle a bad review online

Responding directly to a negative comment can demonstrate your dedication to customer service, but be careful to avoid a public battle of words

  • November 26, 2015 December 19, 2017
  • 10:30

Keep tabs on your virtual reputation

Set up a system to monitor what information is being posted and shared about you online, so that you’re prepared for what your prospects might see

  • November 25, 2015 December 19, 2017
  • 12:55