Since March 2020 and continuing to this day, the industry has seen segregated fund gross sales reach numbers that were last seen in 2007.

What has driven this sudden renewed interest in segregated funds? 

Is it that the protective features and their application as risk management vehicles has greater appeal as a fall-out from the COVID-19 pandemic? Have Canadian investors come to realize that the means and the end are equally as important to their retirement outcome? Meaning, they know that capital market participation is necessary – but they also know that they are not willing to participate at the cost of losing control over their desired outcome. Do segregated fund’s protective features in the form of maturity and death guarantees give Canadian investors the ability to feel in control of the outcome range that they are comfortable with?

During this webinar that aired live on Monday, December 6, 2021 at 2:00 pm ET, Michael Finke will present his findings from a study that was designed to answer this very question: “Is an investor willing to forego upside growth potential in order to protect against downside risk?” And if so, what would they be willing to give up by having this guarantee?

Join SSQ and Michael Finke as they provide you with insights from the study that may enlighten you on why there is renewed interest in risk management vehicles. They will also address why they believe that segregated funds have a new appeal for conservative investors, particularly those accumulating for retirement, for those decumulating in retirement, and for those planning orderly wealth transfers.

Moderated by: Dan Sims, BComm., Director, Business Development (Investments), SSQ Insurance

Presented by: Michael Finke, Ph.D., CFP®, Professor of wealth management and Frank M. Engle Distinguished Chair in Economic Security at The American College of Financial Services

Need CE credits?

CE accreditation is powered by CE Corner. The CE Corner team will be applying to ICM, ICS, IIROC, and The Institute for continuing education credits.

If you attended the live webinar on Monday, December 6, 2021 at 2:00 pm ET, you will receive an email notification when your CE certificate is ready, which can take up to 4-weeks after attending the live webinar.

If you missed the live webinar are interested in CE credits, please visit the CE Corner website. You will need to sign in or register to complete a quiz and obtain CE credits. If you have any questions, please contact: for assistance.

This webinar by SSQ Insurance is an exclusive benefit for Investment Executive readers, organized by Newcom Media’s content solutions team.